[Graphic] Han River Night Walk: AD Poster

Discover the joyful event of summer nights by the Han River

Role

Designer

Industry

Event Management

Duration

1 month

Designed a promotional poster for the 'Han River Night Walk 42K' in the free category of the Korea Communication Design International Competition and received an Excellence Award.

Project Overview:
This poster design shows the fun of walking along the Han River on a hot summer night.

Festival Experience:
The design highlights Seoul's famous festival, where people can enjoy different games and activities, creating a lively feeling.

Exploration of Landmarks:
It focuses on how easy it is to explore Seoul's well-known places while wearing comfortable shoes, encouraging a nice walk along the river.

Visual Elements:

Night Road: The night road is shown with a black line, representing the path along the river.
Blue Shadow: A blue shadow is under the shoes, symbolizing the coolness of summer nights and the blue light of the Han River.

Overall Message:
The poster invites people to enjoy walking along the Han River, combining comfort, fun, and the beauty of Seoul at night.

Designed a promotional poster for the 'Han River Night Walk 42K' in the free category of the Korea Communication Design International Competition and received an Excellence Award.

Project Overview:
This poster design shows the fun of walking along the Han River on a hot summer night.

Festival Experience:
The design highlights Seoul's famous festival, where people can enjoy different games and activities, creating a lively feeling.

Exploration of Landmarks:
It focuses on how easy it is to explore Seoul's well-known places while wearing comfortable shoes, encouraging a nice walk along the river.

Visual Elements:

Night Road: The night road is shown with a black line, representing the path along the river.
Blue Shadow: A blue shadow is under the shoes, symbolizing the coolness of summer nights and the blue light of the Han River.

Overall Message:
The poster invites people to enjoy walking along the Han River, combining comfort, fun, and the beauty of Seoul at night.

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Hyesoo Kim

Hyesoo Kim

Hyesoo Kim