Work National Sports App
Live concept UX/UI · Sports

A home for fans where the match, the story, and the community sit side by side.

A mobile concept that pulls live game info, player profiles, and fan chatter into one place, so you stop juggling four tabs to follow a single match.

Role
UX/UI Designer
Industry
Sports
Duration
1 month
National Sports App hero
Overview

What the project was

If you follow a national sport, you probably check four or five apps to do it: one for scores, one for news, one for fan talk. I wanted to design a single mobile home where the live moment and the people you watch it with could share the same surface.

Approach

How I worked

01

Competitive review

Pulled apart the leading sports apps and noted what they did well and what they buried.

02

Fan conversations

Talked to fans about when they actually open the app and what they look for in the half-second glance during a match.

03

IA and flows

Sketched the primary tabs and the live-match overlay, then narrowed it to the screens that earned a spot.

04

Prototype

Took it to high fidelity and made it clickable, including the community feed and the live-score module.

Highlights

Glanceable on top, deep underneath.

AR view of a live match with live-insight cards overlaid on the camera feed
Point the camera at the match, and live insights surface without leaving the game.
Before: the original player screen crowded with dense stats
After: a pared-down player screen showing only what matters at a glance
The original spec dump, cut down to what matters in a half-second glance.
The home screen, structured around the next match rather than an endless feed
The home centers on the next match, not an endless feed.
A match-specific community screen for finding people to watch the game with
Finding people to watch with, tied to a specific match instead of a separate tab.
Where it started — main-feature wireframes
Early hand-drawn wireframes of the app's main features
Early sketches that set the information architecture before high fidelity.
Reflection

What I took away

Sports apps live or die on speed of meaning. The half-second glance during a match was the real product, and every screen had to pass that test before anything else got to argue its case.