A home for fans where the match, the story, and the community sit side by side.
A mobile concept that pulls live game info, player profiles, and fan chatter into one place, so you stop juggling four tabs to follow a single match.
What the project was
If you follow a national sport, you probably check four or five apps to do it: one for scores, one for news, one for fan talk. I wanted to design a single mobile home where the live moment and the people you watch it with could share the same surface.
How I worked
Competitive review
Pulled apart the leading sports apps and noted what they did well and what they buried.
Fan conversations
Talked to fans about when they actually open the app and what they look for in the half-second glance during a match.
IA and flows
Sketched the primary tabs and the live-match overlay, then narrowed it to the screens that earned a spot.
Prototype
Took it to high fidelity and made it clickable, including the community feed and the live-score module.
Glanceable on top, deep underneath.
What I took away
Sports apps live or die on speed of meaning. The half-second glance during a match was the real product, and every screen had to pass that test before anything else got to argue its case.
